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webdesign

Will you show me how to maintain/update my website content?

We’ll provide you with a video tutorial on how to edit the content and images on your site, and can facilitate one on one training if required for an additional cost. We also offer on going monthly support packages.

webdesign

I don’t need a custom-designed and built website, can I just choose a template and have Brand Spankin’ Agency add my branding and content to it?

If you’re ok having a website that follows a templated structure and is used by other businesses around the world, then we can work with a template. Using a template will allow for a faster turnaround, but you may miss out on custom features, and your site won’t be as unique to your business and brand as it could be. You can browse Webflow’s templates here.

webdesign

Will you back-up my website?

Your free account allows you to have 2 projects (websites). You can duplicate the website project we send you to have a back-up copy (in case you need to refer to the original design). If you want more copies, then you will need to upgrade your Webflow account. We can keep a copy of the original on our account if you opt for a maintenance and support package.

webdesign

I thought Wordpress was the industry standard, how does Webflow stack up?

In our opinion, Webflow is a far superior platform to Wordpress. It’s more secure, SEO friendly, easier to maintain, has in-built CMS and doesn’t rely on Plugins (that constantly require updates). If you are planning on maintaining or updating your website in-house, Webflow’s administrator interface is far more user-friendly. See Webflow’s comparison chart here.

Because everything is run through Webflow, there are experts on hand to offer you 24-hr support for any queries you might have. We will also be there to answer any questions, for free, for the first month after go-live. After that, we’d be happy to discuss a monthly maintenance and support package.

webdesign

How do I set up my plan?

We will set up a free account for you on Weblfow at the beginning of the project. We will then build the website using our account and transfer it to yours once it’s finished. When it’s in your account, we will help you set up paid hosting. We’ll direct you on where to find the online form and select the right plan for your website. You’ll need to supply Webflow with payment details at this stage.

Some developers will do this for you and add a hefty fee for the service. We’d prefer for our customers to know the true cost of hosting and be able to change payment plans to suit their business needs.

webdesign

Which Webflow hosting plan will I need?

We’ll advise you on the best Webflow site plan once we know the size and functionality you require for your website. We’ll instruct you on how to set up an account so that all monthly or annual billing comes directly to your business and you have full control and transparency over the details of your plan.

webdesign

What about email hosting?

Webflow does not provide email hosting services. You can keep your current email hosting service (MX records) or set up a new one through any email service provider.

If you are looking to set up G Suite for your emails, head over to Google’s G Suite site to get started.

Setting up (or maintaining your existing) email systems is notincluded in your contract with Brand Spankin’ Agency.

webdesign

Do I have to develop and host my website with Webflow?

In short, yes. Brand Spankin’ Agency only develops websites in Webflow and they do not allow for other hosting providers. Webflow’s hosting infrastructure, security and servers are second-to-none though, so your website hosting will be in good hands.

Hosting with Webflow

Here’s what the good folk at Webflow say about hosting:

All sites hosted on Webflow take advantage of the most scalable hosting infrastructure built to handle millions of page views a day, with less than 100ms response time. Sites hosted with Webflow give you a completely managed solution, so you don’t have to worry about applying security patches, downtime, or scalability. Webflow handles it all for you!

Webflow’s hosting product is built on Amazon Web Services (AWS), with several redundancies in place. Amazon servers are regularly monitored for unauthorized access and audited. Your website also benefits from two Tier 1 CDNs (content delivery networks), so it’s guaranteed to load fast all over the world.

Webflow also includes free SSL certificates with hosting. Google ranks sites with an SSL certificate higher, and browsers do not show non-secure warnings to visitors on websites served on HTTPS.

webdesign

Will building a new Webflow website affect SEO?

There is no hard and fast answer to this one. The things that affect SEO may include server location and quality, page loading speed, site downtime, and changes from your usual site structure to a new one. With Webflow, your new site will be hosted on a platform that is built on Amazon’s servers, so you know the quality is top-notch. Your site will be optimised for fast loading speeds. We will not publish your new site until it is time to switch the old one off, so downtime is minimal if not non-existent. If your current site structure is working for you and your customers, then it may not need to change.

Alternatively, we may recommend keeping some of the existing structure but creating a better experience by adding or removing pages. Moving to Webflow may actually improve SEO.

webdesign

What do you need from me?

Details about your current website hosting and domain providers. We will transfer your existing domain to Webflow but will need your login information to find the essential details for making this happen.

If you have a Google Analytics (or Console) account, it would be helpful for us to have these login details so we can link them to your new website on your behalf.

If you’ve been working with an SEO agency and already have a list of keywords that must be included in your website’s metadata (the content in the back-end of the site), please let us know.

webdesign

Do you build Wordpress sites?

We're all about Webflow here at Brand Spankin'. It's clean, fast, secure, flasher than a Ferrari and faster to roll out. If you're new to Webflow hit our affiliate link to check it out.

copywriting

Can you help me develop my brand persona?

We can, indeed. This is one of our favourite things to do! We’ll help you figure out the human qualities that are true to your brand and will ring true within the minds and hearts of your ideal customers.

copywriting

Can you help me with my brand name?

YES PLEASE! Hani (our co-founder) is a copywriter and lives for developing brand names, taglines, and most other forms of brand copy. We’ll do a basic name search to make sure our recommendations are available for registration in Australia; you’ll just need to organise your own trade mark search with a solicitor. We can point you in the right direction in the legal space too.

designservices

I will need content designed to support my new brand direction – can you assist?

Sure can! We can hook you up with copywriting, visual content (for example, Instagram templates), website copy, lead magnets and other marketing collateral.

designservices

I’d like to include illustrations in my branding, can you deliver this kind of artwork?

YES! Adam is an artist (like a seriously good one), plus we’ve got a host of talented traditional and vector artists on the books. We’d love to create something one-of-a-kind for your brand.

designservices

I don’t need a whole ‘brand’; I just want a creative logo. Can you help?

We offer a logo package, but this still involves a strategy session (the Brand Jam) and includes extras like colours, fonts, and variations of the winning creative logo design so you can use it in a stacked or linear format. We also deliver a brand manual and all your brand assets upon final payment.

location

Where is your design agency? And can you work remotely?

Our design studio is in Collingwood (Melbourne), but with today’s you-beaut technology, we can collaborate across borders or overseas. Time zones can be challenging, but generally, we can happily work out a solution that suits us all.

process

How long does the brand design process take from concept to completion?

It generally takes between 6-8 weeks, but timeframes can change depending on client responsiveness, scope changes, and other external factors.

process

Is a strategy call really necessary?

Yes, it absolutely is. Without this crucial discovery stage, we’d be developing your brand based on guesswork, not brand strategy. Without it, you may end up with a pretty logo, but if it means nothing, then it’s worth, well, nothing. And we both care more about your brand than that.

designservices

How much does it cost to build a brand?

We offer branding, web design and copywriting packages. Hit enquire now and we'll send you our price guide.

designservices

Can you help me design my brand packaging?

We sure can. It’s best if you’ve already lined up a manufacturer/packaging producer though, as we work to their specs and a change part of the way through the design process can lead to lost time and additional costs to you. We prefer to avoid that!

designservices

Can you help organise a brand photography session/photoshoot?

While we don’t have an in-house photographer, we can certainly introduce you to our lensed friends. We can help direct your shoot and will ensure your photographer is 100% across the style that will best complement your new brand. There’s a ‘Tone of photography’ section in your brand manual, so even if you decide to strike a pose down the track, we’ve got you covered.

webdesign

Can you design my website? And do you have in-house website developers?

We can design and build a prototype for you to handover to your developer. Or, we can develop your website here, in-house. Talk to us about your preferred platform, essential features, and we’ll go from there.

copywriting

Do your brand packages include things like tone of voice?

Yes, they do! Your brand manual will include guidance on the tone of voice, tone of photography, your brand story, mission, vision, and values statements, brand and ideal customer personas, plus all the visual direction you need for a consistent brand application.

designservices

Can you help me rebrand my business?

Absolutely! Maybe you’ve DIY’d your current branding or shifted direction or believe your brand could be hitting the hearts of your ideal client better and with more impact? We’ve got your back, and we’d love to explore your vision for a reimagined brand. Let’s talk about it!

designservices

I’ve already got business branding, can you use it to create brand collateral?

Of course! We can design your lead magnet, digital advertising, social media templates, look book, printed and online publications, e-books or website - the list is long. As long as you can supply the brand assets (or design elements), then we can apply your branding to a range of media. If you’re already working with a digital marketing agency, we’d be happy to bring their marketing (or content) strategy to life.